According to the agency Super Data Research, World of Warcraft revenues were down more than doubled in just seven months , from $ 204 million in October last year to $ 93 million in the current April. In parallel falls and the number of subscribers , lately of the game took nearly half a million players. Analysts say that Blizzard has now appeared in a very difficult position with World of Warcraft. On the one hand, there is all the evidence that indicates that the traditional distribution model can not provide an influx of new players - today there are few who are willing to pay $ 50 for a box with the online game, and then add on $ 15 per month subscription. On the other hand, choosing a free trial model , Blizzard runs the risk of losing even more money - in the Super Data Research examined data on income shareware games in 2011 and came to the conclusion that to maintain revenues at the same level , World of Warcraft would have to win aside 53 % of all players in this segment. The agency believes that Blizzard should not hurry with the transfer of World of Warcraft shareware rails. Sooner or later the market will be a situation when you really have to do, but now the game is still very much the 'traditional' subscribers about the interests that can not be overlooked. To start Blizzard would be worth to try a hybrid model , developing a cash shop that sold a useful but optional for players of things . By the way , the representatives of the most Blizzard recently say exactly what such a store could be launched in the near future . Source: [url=http://games.mail.ru/pc/news/]Games Mail[/url]